16 lutego 2022

DR Aneta Szymańska, prof. WAB

University of Business in Wroclaw,

Specialization: marketing, promotion, public relations, media relations, branding and marketing communications

MBA Program Director at WAB

–   is a graduate of Kensington College of Business in London (Business Administration course patronized by the Association of Business Executives), The University of Wroclaw (M.A. in English Philology, specialization: translations) and Wroclaw University of Economics (M.Sc. in Management and Postgraduate Management Studies – Executive MBA program)

–   received a Ph.D. degree in Economics (doctoral thesis: “Public Relations in marketing communication system. Analysis of the applications and effectiveness.”) at Wroclaw University of Economics

–   has written a book „Public relations in the integrated marketing communication system” and several dozen Polish and English publications on marketing and public relations, as well as several research projects with practical application

–   participated in numerous workshops, seminars, workshops and conferences, both domestic and foreign, at many of them giving presentations

–   lectured Marketing, Public Relations and Business Communications at WSB-National Louis University, Wroclaw School of Banking and College of Management „Edukacja”

–   has long-term work experience as Public Relations Officer at Wroclaw University of Economics, Director of NCJE Language School and Project Manager in Mainseek Ltd.

–   knows several languages and is keen on travelling, interior design and photography.