Authorities and structure

dr Roman Fulneczek, prof. WAB


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A graduate of the Faculty of National Economy at the Wrocław University of Economics. Doctor of Economics and Associate Professor at the Vistula University of Finance and Business. Specializes in issues related to the Polish market of economic insurance in both Life Insurance (Section I) and Non-Life Insurance (Section II). His expertise also extends to the marketing of financial services, including insurance services. He is an observer and analyst of the relationship between higher education and business. Arbitrator at the Arbitration Court under the Financial Ombudsman.

Employment, gaining practical knowledge and experience in insurance companies from 1974 to 2005. Held positions as CEO of Powszechny Zakład Ubezpieczeń (1993–1996), CEO of Towarzystwo Ubezpieczeń Życiowych i Emerytalnych PETRUS S.A. (1997–1998), CEO of DAEWOO Towarzystwo Ubezpieczeniowe S.A. (1998–1999), Vice Chairman of the Board of BIG BANK GDAŃSKI S.A. (1994–1997), and Vice President of the Board of Polish Reinsurance Company (2000–2005). Recipient of the Badge of Merit for Insurance awarded by the Polish Insurance Chamber in 2002.



dr Marta Drozdowska, prof. WAB


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Doctor of Earth Sciences in the Field of Regional Geography and Tourism. A graduate of Edgware College in London and the Washington Professional Development Program at American University in Washington, D.C., USA. Vice-Rector at the Higher School of Commerce in Wrocław. Author and co-author of numerous scientific publications in Polish and English. Lecturer and speaker at domestic and international universities with expertise in tourism and modern technologies, boasting several years of professional experience.

Participant in scientific and teaching internships and a speaker at universities and conferences in over 20 countries. Co-founder and board member of the Naooka Association and the Polish Tourism Association. Coordinator and manager of scientific research projects, including several conducted by international teams. Recipient of the MOZART 2017 Municipal Program for Supporting Partnerships between Higher Education, Science, and the Economic Activity Sector.



dr Aneta Szymańska, prof. WAB


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Doctor of Economics in the field of management sciences, a graduate of Kensington College of Business in London (Business Administration program accredited by the Association of Business Executives), the University of Wroclaw (Department of English Philology – specialization: translation) and Wroclaw University of Economics (Postgraduate Master’s Degree in Management – Executive MBA program).

After graduation, she worked as a lecturer of marketing-related subjects at several universities. She then took the position of Spokesperson for Wroclaw University of Economics, where she was responsible for the promotional and PR activities of the university. She also worked as Director of NCJE Language School and Project Manager at Mainseek.

Since 2012, she has been associated with the Wroclaw of Business University of Applied Sciences (formerly WSH), which is part of the VISTULA Group of universities. She currently holds the position of Vice-Rector for Development and External Relations, Director of MBA and Postgraduate Programs, and University Professor. She teaches management, marketing, public relations, business communication, employer branding, public speaking and business presentations to undergraduate, graduate, postgraduate and MBA students. She is also a promoter of many master’s theses.

She has participated in numerous trainings, seminars, workshops and conferences, both domestically and internationally (including France, Germany, Italy, Greece, Spain, Portugal, the United Kingdom, Romania, the Netherlands, Japan, Hong Kong, South Africa, the United Arab Emirates and the United States of America), delivering papers at many of them. She is the author of more than 40 publications on management, marketing and public relations, as well as several applied research projects. She has written a book entitled. “Public relations in the system of integrated marketing communication” and is co-author of several monographs.



dr inż. Halina Węgrzyn, prof. WAB


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A graduate of Wrocław University of Science and Technology and Université du Littoral Côte d’Opale in Dunkirk. She earned a Ph.D. in Social Sciences, specializing in Economics, from the Wrocław University of Economics. She has held positions such as Vice Dean for Development, Rector’s Representative, and Dean (2013–2021) at private universities.

She is the author and co-author of numerous scientific publications in the fields of corporate financial management and strategic management. Additionally, she served as a business management consultant at a consulting firm (2012–2016). She participated in projects involving the development of strategies and growth plans for SMEs. She also worked as an expert in business valuation for a company in the telecommunications sector (2008–2012).